by Tammie Polk When it comes to branding, we often think about how we look to the online and offline world, right? We look at how we are positioning ourselves, making sure that we’re offering the right things to the right people at the right time on the right...
Choosing a target market is extremely important when building a successful business. And it’s important in your branding. Why? Because if you aim at nothing, you will hit at nothing. It seems counter intuitive, but the truth is the more narrow your market, the...
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